A multi-disciplined digital marketing practitioner with over 6-years of experience within agencies, in-house, and not-for-profits, I have would love to discuss your digital marketing needs.
At this time I am open to collaborating on: affiliate & partnership opportunities.
Affiliate marketing is a key digital strategy for generating e-commerce sales or leads that operate in tandem with your other owned digital channels (email marketing, social media, and paid media). Affiliate marketing leverages third parties (aka: affiliates) to generate content, traffic, and sales.
I am able to develop a customised, scalable Affiliate program for businesses of all sizes. I will work with you to choose the right Affiliate Network and strategy to achieve your goals.
Having strong relationships with affiliate partners across all key verticals (from Cashback to Loyalty; Influencers and Comparison sites), I will connect your brand with partners who will drive incremental revenue for your brand and reaching new audiences.
Some of my previous client successes include:
- Working with one consumer marketplace to consistently drive a ROAS of $55+ (over double the industry average) through strategically timed placements and new customer acquisition within the affiliate channel. The top campaign I booked achieved a ROAS of $85.73. [Please note: this was an enterprise-level brand]
- Worked in partnership with one of Australia’s leading women’s fashion brands to grow affiliate revenue by 254% YoY, driving more than $1.2 million through their affiliate channel in what is usually their seasonally lowest quarter by optimising partner diversification and reactivating underperforming partners.
- Launching one of the UK’s top luxury footwear brands into the Australian market, and working alongside the agency’s social and SEM teams – and one fantastic client success manager! – to create a digital strategy that built omnichannel brand awareness while also driving incremental revenue and sales.
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